Energy Utility
Stevie Gold 2024
Operating Architecture for Leaders and OrganizationsStrong leaders.Stronger systems.Sustainable performance.
EquitiFy builds the operating architecture that holds organizations steady and keeps leaders from burning out. We are solutions driven. We work with Fortune 500s, state agencies, and growth-stage operators.
Stevie Gold 2024Forbes Business CouncilVisionary behind CHAMPS®Now on Substack
What We Do
Three things, done seriously.
01
Diagnose the system.
A structured 90-minute map of how your organization actually behaves, where the system bleeds, and what to fix first. Built on patterns we have seen across 25 years and three sectors.
02
Translate strategy into architecture.
We convert principles into decision rules, cadence, reinforcement, and measures that hold under stress and leadership turnover. Strategy becomes operating reality, not a deck.
03
Install the leadership operating system.
We design the personal and team rhythms that make designed excellence repeatable. Leaders stop running on heroics.
Trusted by
California Regional Centers
Statewide reach across all 21 Regional Centers.
We have delivered training, facilitation, and operating support that touched every Regional Center in California through the statewide implicit bias rollout. Real reach, real rooms, real people.
Alta California
Central Valley- Eastern Los Angeles
Far Northern
Frank D. Lanterman
Golden Gate
Harbor
Inland
Kern
North Bay
North LA County
Redwood Coast
East Bay
Orange County
San Andreas
San Diego
San Gabriel/Pomona
South Central LA
Tri Counties
Valley Mountain
Westside
Logos are the property of their respective Regional Centers. Source list: California Department of Developmental Services.
25+ years
operationalizing strategy
Fortune 500
client roster
Stevie Gold
2024 winner
USF + UC Berkeley
guest lecturer
Our work has been validated by organizations that cannot afford theater.
Measured Impact
What we deliver, in numbers.
12,000+
Leaders developed across 25 years of practice.
100+
Organizations served, from Fortune 500 to state agencies and growth-stage operators.
5 active
Procurement certifications: CalTrans DBE, DGS Small Business, CPUC Supplier Clearinghouse, NMSDC / WRMSDC MBE.
The Problem
Most organizations do not fail because they lack good intentions. They fail because intentions never get translated.
Every system is perfectly designed to get the results it gets. The phrase is Deming's, and three decades of practice keep proving him right. If you do not like your results, you redesign the system. You do not try harder.
Most leadership development teaches ideas. We install operating architecture. The difference shows up the first time a system meets a real shock and either holds or collapses.
We work with leaders who are tired of fixing the same problems. We help them build something that does not depend on heroics to keep running.
Forthcoming
The book that names what we have been building.
EquitiFy's practice rests on a framework called the CHAMPS® web. A working map of the six commitments that separate organizations where excellence is designed from those where it depends on heroics.
The full framework is being introduced in a forthcoming book by Dr. Melvin Davis, Jr. with contributing authorship from Dr. Vic Baker and the EquitiFy practice. The manuscript is in active development. It translates 25 years of pattern recognition into operating reality.
Lead author: Dr. Melvin Davis, Jr. · Contributing authors: Dr. Vic Baker and the EquitiFy practice.
No spam. One email when the book is available.
CHAMPS®
The standard for leaders and organizations.
Services
Three formats. One product. All point at operating reality.
01
Consulting
Diagnostic and translation. We map the system, then redesign it. Engagements run 90 days to 18 months.
02
Executive Coaching
One-on-one operating system installation for senior leaders. We work on how you decide, what you protect, and what you let go.
03
Training and Facilitation
Role-linked, embedded, continuous. Not workshops you attend. Capability that replenishes the system.
Ascend / Tier 1 Membership
The most accessible way to work with us.
Ascend is the monthly membership inside AscendiFyNexus, our coaching and development platform. A low-friction entry point for leaders who want our voice in their week without committing to a full engagement.
Start here
What's included
- Monthly leadership archive: short, practical drops from EquitiFy and our coaches.
- Group office hour with a credentialed coach, every month.
- Member library: tools, templates, and Flex-KPI worksheets you can use Monday.
- Peer channel of operators working the same problems you are.
Higher tiers (cohort, executive retainer, team install, enterprise) are available by inquiry.
Selected Work
Engagements where the system stuck.
Outcomes reported with client permission. Industries are named, organizations are masked where required.
State Agency
Rebuilt the leadership pipeline as a system, not a series of trainings. 4 internal promotions to director in 18 months.
Growth-Stage Firm
Installed a leadership operating system across 12 functions. Management overhead per decision down 40%.
Stevie Gold 2024
Keynote
Dr. Vic Baker
MBA, EILP. President and CEO, EquitiFy.
Speaking
Keynote speaker, executive coach, and operating partner.
Two decades translating strategy into systems. For Fortune 500s, state agencies, and high-growth firms.
Dr. Vic Baker, MBA, EILP, is President and CEO of EquitiFy and the visionary behind the CHAMPS® standard. His career has spanned aviation systems, energy operations, engineering, executive leadership, and academic research at the doctoral level. He is a contributing author on the CHAMPS® book (6th draft, lead author Dr. Melvin Davis, Jr.) and a guest lecturer at the University of San Francisco and UC Berkeley.
25+ years
operationalizing strategy
Fortune 500
client experience
USF
guest lecturer
UC Berkeley
guest lecturer
Visionary
behind CHAMPS®
Previous book: "You're Not the Boss of Me" by Dr. Vic Baker.
As featured in
ForbesO'Dwyer'sAuthority MagazineValiantCEOTicker News
The Team
Senior operators. Practicing faculty. Built bench.
Dr. Vic Baker
President and CEO. Visionary behind CHAMPS®.
Dr. Melvin Davis, Jr.
CFO and Lead Author, CHAMPS® book
Victoria Evans
VP, Business Operations and Service Strategy
Raymond Beasley IV
VP, Business Development and Client Engagement
Dr. Emily Murphy
Faculty, Leadership Programs
Dr. Baron Brown
Senior Advisor
Systems Error · The Substack
Why management keeps breaking, and what designed leadership looks like instead.
A 13-essay series for leaders who keep fixing the same problems. We expose the design flaws beneath recurring management issues, and how to correct them.
Get every essay in your inbox.
Free. Weekly. No filler. Built for operators who run real organizations.
Get in touch
Tell us what you are trying to fix.
The qualifier helps us send the right person to the first call. Most replies go out the same day.
Start the conversation.
Send a brief note about what you are trying to fix. We reply within one business day, usually the same day.
Email info@equitify.us or call 925.222.5598.
New essay: ‘How We Normalize an Incoherent System’ · Essay 3 of 13